In the world of digital marketing, updated with the latest trends isn’t just a choice—it’s a necessity. One of the most significant recent advances is Generative Engine Optimization (GEO). This new approach is changing how people search for and interact with information online. Curious to know about this advancement? To assist with this change, let’s in this blog define what GEO is, compare it to what has come before; Search Engine Optimization (SEO), and understand why it is evolving as a critical priority.
Unlocking the Potential of Generative Engine Optimization (GEO)